Woodpecker Pricing 2026: Per-Prospect Costs
Full breakdown of Woodpecker volume-based pricing and what is included. Here is what you pay per contacted prospect and how it compares to SendKit.
Bottom line
Woodpecker keeps things simple. Pricing starts at $29/mo based on the number of contacted prospects (500). It scales with volume.
All core features are included on every tier: A/B testing, conditions, deliverability monitor, and agency features. The downside is no dialer, no lead database, and no dedicated IPs. Woodpecker is best for small teams that want a straightforward, no-frills cold email tool.
Woodpecker Plans
| Plan | Price | What you get | Watch out for |
|---|---|---|---|
| 500 Prospects monthly billing | $29/mo |
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| 1,000 Prospects monthly billing, estimated | $49/mo |
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| 2,000 Prospects monthly billing, estimated | $69/mo |
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| Higher volumes contact for pricing | Scales with volume |
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All-inclusive from $99/mo
Dedicated IPs, warmup, validation, inbox testing, blacklist monitoring. No add-ons.
Woodpecker vs SendKit
| Woodpecker |  | |
|---|---|---|
| Starting Price | $29/mo | $99/mo |
| Contacted Prospects (starter) | 500 | 30,000 leads |
| Emails/month | Based on prospects | 75,000 |
| Dedicated IPs | No | Every plan |
| Email Validation | Basic | Included |
| Inbox Placement Testing | No | Included |
| Blacklist Monitoring | Deliverability monitor | Included |
| Built-in Dialer | No | Included |
| Lead Database | No | Built-in finder |
| A/B Testing | Yes | Yes |
| Agency Features | Yes | Yes (Pro+ plans) |
| Unlimited Email Accounts | Yes | Yes |
What you actually pay
Small team (500 prospects/mo)
Woodpecker is the cheapest option for small-scale outreach. At $29/mo for 500 prospects, it is hard to beat if you just need basic email sequences.
Woodpecker
$29/mo
SendKit
$99/mo
With a lead database
Woodpecker does not include lead sourcing. Once you add a tool like Apollo Basic ($49/mo) for leads, you are at $78/mo+ on shared infrastructure. SendKit includes a lead finder for $99/mo with dedicated IPs.
Woodpecker
$29/mo + $49-$99/mo for leads
SendKit
$99/mo
With dialer and leads
Stacking Woodpecker ($29) + a lead tool ($49+) + a dialer ($25+) puts you at $103/mo or more. SendKit bundles all three for $99/mo with better infrastructure.
Woodpecker
$29/mo + leads + dialer
SendKit
$99/mo
Agency with multiple clients
Woodpecker includes agency features on all plans, which is a plus. SendKit offers whitelabel on the Pro plan at $499/mo with dedicated IPs and 500K emails.
Woodpecker
Scales with total prospects across clients
SendKit
$499/mo (Pro with whitelabel)
How Woodpecker pricing works
Woodpecker uses a simple volume-based model. You pay based on the number of prospects you contact per month, starting at $29/mo for 500 prospects. The price scales up as you increase volume.
What is refreshing about Woodpecker is that all features are included at every tier. A/B testing, conditions and triggers, deliverability monitor, and agency panel are available even on the $29/mo plan. There is no feature gating.
The simplicity is the appeal. But it also means there are clear gaps: no dialer, no lead database, and no dedicated IPs at any price.
Key takeaways
- Starts at $29/mo for 500 contacted prospects
- All features included at every price tier
- Scales with prospect volume
- No feature gating or plan-locked capabilities
How SendKit compares
Woodpecker is built for teams that want a clean, simple cold email tool without complexity. SendKit is built for teams that want everything in one place with infrastructure advantages. Woodpecker wins on simplicity and entry price ($29/mo vs $99/mo).
SendKit wins on total value when you factor in dedicated IPs, a built-in dialer, lead finder, inbox placement testing, and blacklist monitoring. If you are a solo founder or small team sending to fewer than 500 prospects per month and you already have a lead source, Woodpecker is a solid choice. If you need a complete outreach stack with dedicated infrastructure, SendKit saves you from managing multiple tool subscriptions.
Key takeaways
- Woodpecker: $29/mo, simple, focused email tool with agency features
- SendKit: $99/mo, all-in-one with dedicated IPs and every tool included
- Woodpecker is best for small teams that already have leads and do not need a dialer
- SendKit is best for teams that want one platform to handle everything
All-inclusive from $99/mo
Dedicated IPs, warmup, validation, inbox testing, blacklist monitoring. No add-ons.
Keep reading
Got questions? We've got answers.
Woodpecker starts at $29/mo for 500 contacted prospects per month. Pricing scales up based on volume. All features (A/B testing, conditions, deliverability monitor, agency features) are included at every tier.
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